Vista Research
Market Research Operations Specialists
At Vista Research, we understand the challenges you face in processing market research data. Vista has specialized in the operations function for over 20 years. We can efficiently and effectively process your research data so you can focus on its analysis. We assist clients with data collection, cleaning, weighting, cross-tabulations, visualizations/dashboards, and data integration.
Vista helps large, sophisticated companies as well as SMBs. Among the many platforms we are familiar with are Qualtrics, Forsta (Decipher, Confirmit), Alchemer, Jibunu, various DIY, and others. Vista assists research suppliers, client-side companies, and data collection providers. Representative clients include IPSOS, Kantar, NielsenIQ BASES and Kelton (Material).
Put Vista’s years of experience, sophisticated technology, automated processes, and client-centric approach to work for you. Then, focus on your core competencies and identify actionable insights for your clients.
Depending on your needs, we can…
- Help you identify and implement streamlined solutions
- Serve as an extension of your team by adding technical skills
- Help you establish standards for your deliverables which can be used across studies
- Let you take full advantage of our scripting software to automate repetitive tasks and processes
- Participate in study kick-off calls and speak to the deliverables being prepared for internal and external stakeholders
- Improve your timing and save you money
We invite you to book a free, informational chat to see how we might be of assistance. Go here to learn more about our services.
Testimonials
Each project was completed on-time, accurately, with any follow-up requests quickly completed. Its technology is flexible with output which is easy to interpret, integrate into presentations, and provide to end clients. Most importantly, the Vista Research team, unlike some data processing firms, understands the market research process, challenges, and needs. I wish all suppliers appreciated the challenges we face and were flexible to help us meet those challenges.
Robert Maihofer, Senior Market Research Analyst
I have worked with Vista Research for the past 6 years, and they have been an important DP partner for us on over 50 studies. Among these were segmentation studies, quick-turn ad hocs, ad tests and a sophisticated tracker for a major retailer. I especially appreciate Pat and the partnership he has shown by helping us meet customer needs, with exemplary results.
Lanna Lee Maheux-Quinn, Director of Data Processing, Kelton, A Material Company
For close to 10 years, Praxi relied heavily on Pat and his team at Vista to create tabulation and analysis deliverables for our quantitative research. Whether it was ad hoc, wave, or tracking data, Vista provided a level of expertise, communication and responsiveness that allowed Praxi to seamlessly meet the demanding needs of our F500 clients. All told, we highly valued our partnership with Vista and relied on their DP expertise for close to 70 studies that spanned a wide variety of product and service categories.
Michael Hesser, President of The Praxi Group
